HOW FEAR AND GREED INFLUENCE YOUR INVESTMENT DECISIONS

EMOTIONS & INVESTING

Emotions mould our lives —but did you know they shape our investments to?

THE PRIMARY INFLUENCERS

In particular, fear and greed influence our financial choices more than we realise.

GREED FOR GAINS

Greed makes us chase fads or invest when markets are rallying.

BUYING AT HIGH PRICES

But this leads to buying at peak prices — and losing more when markets fall.

FEAR OF FALLS

And fear can make us exit an investment too soon—at the first sign of a market dip.

BOOKING LOSSES

This means we often sell low and lock in losses.

MINDSET MATTERS

Spotting these patterns can help us stay calm, focused, and consistent.

BEHAVIOUR AND FINANCE

That’s why the study of behavioral finance is at the core of Bajaj Finserv AMC’s investment philosophy.

GET THE EDGE

Give your investments the Behavioral edge today with Bajaj Finserv AMC.