3 YearsTrue-to-label
The fund aims to be a true-to-label consumption fund primarily focusing on sectors such as FMCG, consumer durables, consumer services, auto, realty, etc.
Read MoreBAJAJ ASSET MANAGEMENT LIMITED.
BAJAJ ASSET MANAGEMENT LIMITED.
The objective of the scheme is to generate long term capital appreciation by predominantly investing in equity and equity related securities of companies that are likely to benefit directly or indirectly from the domestic consumption led demand.
However, there is no assurance that the investment objective of the Scheme will be achieved.
Siddharth Chaudhary joined the Company in July 2022 as a Senior Fund Manager – Fixed Income. Prior to this, he was associated with Sundaram Asset Management Co. Ltd from April 2019 - July 2022 as Head Fixed Income – Institutional Business. From April 2017 – March 2019, he served as a Head – Fixed Income, and from August 2010 – March 2017 as a Fund Manager – Fixed Income with Sundaram Asset Management Co. Ltd. During June 2006 – September 2010, he was working as Senior Manager, Treasury Dept in Indian Bank.
Shri Sayan Das Sharma joined the AMC on 02 November 2022 as Senior Business Analyst. Prior to joining the AMC, Shri Sayan Das Sharma was associated with Arthya Wealth & Investments (PMS) from April 2021 to October 2022. Before joining Arthya Wealth & Investments (PMS), he was also associated with Bank of Baroda Capital Markets Ltd from November 2018 to March 2021. He was also associated with Crisil Limited from September 2011 to October 2018. He has work experience of over 14 years in financial markets in Research area.
Mr. Kishore Agarwal joined the Company in January 2024 as a Senior Research Analyst and has been actively engaged in supporting the Fund Manager through fundamental research and the origination of actionable investment ideas across market capitalizations, with deep specialization in the Banking and Financial Services sector.
Upon his appointment as Fund Manager and Key Personnel, he will assume additional responsibility for bottom-up security selection, portfolio construction, position sizing, and active portfolio churn management, with a disciplined focus on delivering risk-adjusted returns vis-à-vis the benchmark.
Prior to joining the Company, he was associated with CRISIL Limited and Visible Alpha (now S&P Global Market Intelligence).
He brings over 12 years of investment management experience spanning fundamental equity research, bottom-up stock selection, attribution analysis, portfolio construction, and performance evaluation, and has consistently contributed to alpha generation through fundamental research, financial modelling, and deep investment-driven insights.
| Instruments | Indicative allocations (% of total assets) | |
| Minimum | Maximum | |
| Equity and Equity Related securities of companies engaged in domestic consumption space or allied activities | 80% | 100% |
| Equities and Equity related securities of other than companies engaged in domestic consumption space or allied activities | 0% | 20% |
| Money market instruments*, other liquid instruments, Units of InvITs, Units of Gold ETFs and Silver ETFs and units of Liquid, Overnight and Money Market Mutual Fund | 0% | 20% |
*Money market instruments will include commercial papers, commercial bills, Triparty REPO, Reverse Repo and equivalent and any other like instruments as specified by SEBI and Reserve Bank of India from time to time.
An open ended equity scheme investing in consumption theme
NIL
to view Total Expense Ratio
A consumption-themed mutual fund invests primarily in companies benefiting from consumer spending and lifestyle trends. Such funds can target businesses across various sectors – retail, food and beverages, travel, technology, healthcare, etc – that cater to consumer needs and benefit from consumer spending.
The Bajaj Finserv Consumption Fund comes at a time when the consumption sector in India is growing rapidly and is projected to experience a boom. The rise in domestic demand will be spurred by a rapidly growing middle class, increasing per-capita income, growing disposable incomes, and technological advancements that have made purchasing quicker and more convenient.
Bajaj Finserv Consumption Fund is an open-ended equity scheme following the consumption theme. The fund is designed to invest in megatrends transforming consumption patterns.
• Investors looking to do lumpsum investments.
• Investors with a higher risk appetite.
• Investors looking for tactical allocation in their overall equity portfolio.
• Investors with an investment horizon of 5+ years.
To invest, you can set up an account on the Bajaj Finserv AMC investor portal and follow a quick digital investment process. For offline investments, you can visit the AMC’s nearest official point of acceptance or OPAT. You can also apply through a registered mutual fund distributor.
The fund’s risk classification is based on the portfolio composition as well as SEBI guidelines and is subject to periodic review. Refer to the Riskometer above on this page or latest documents for the current risk level.
There is no lock-in period for this fund. However, exit loads apply for redemptions made before three months of allotment. Details are given in the scheme page.
Check the Total Expense Ratio section on this page or the latest factsheet for up-to-date information.
Call, chat or write to us if you
need investment help
Toll-free number
Write to us at
Investor WhatsApp channel
Share your details and our experts will guide you.
Need help planning your investments?
Our Investment Philosophy reflects what we, as an organisation, believe will generate a good return on equity investment for our investors in the long term. It dictates our goals and guides decision making.
Alpha (a) is a term used in investing to describe an investment strategy’s ability to beat the market.
Alpha is thus also often referred to as excess return or the abnormal rate of return in relation to a benchmark, when adjusted for risk. Essentially, it means doing better than the crowd without taking disproportionate risk.
Collecting superior information
Analysts and portfolio managers strive to collect superior information about the business and the management of the company. They try to generate superior earnings forecast and the balance strength of the company and the industry, thereby trying to 'beat the market' on information edge. This is an important source of alpha for an investor. However, over the years, retaining the information edge has become more difficult and expensive. With a whole lot of investors trying to collect superior information, how can an investor be sure to continuously have accurate and material information about the companies, ahead of others, all the time?
Processing information better
Even if you don't have material information earlier than the crowd, you can still generate better outcomes if you are able to process this information better. Investors develop models and algorithms with enhanced predictive powers to forecast the next move. Fund managers who invest based on some pure formal analytical models are quantitative managers. Here, the goal is to try and beat other investors based on the sophistication of procedures or analytics. The analytical edge can be quite useful until it gets copied by many, and then it may stop generating superior returns.
Exploiting behavioural biases
As the name suggests, this edge is achieved by superior behaviour in reacting to the inputs available to maximise alpha. Modern finance assumes people behave with extreme rationality. However, researchers in behavioural finance have shown that this is not true. Moreover, these deviations from rationality are often systematic. Behavioural managers try to exploit situations where securities are mispriced by the market because of behavioural factors. At Bajaj AMC, we endeavour to combine the best of these edges.
